At home with: @alexandra.lofgrens

Alexandra works today only with her social media and creating content.


You can find her Instagram profile here>

On her social media, can you follow her through the highs and lows. In her Instagram feed, there is most beautiful pictures are taken with her camera, and in her Instagram story you get to keep up with what they do during the day. It could be all kinds of projects that they have going on. Alexandra also gives tips on her social media about both clothes, interior design and mixed things, which is usually really appreciated by her followers.

Alexandra started with her social media when they moved to their second apartment. She has always liked taking pictures and then and there she became more interested in taking pictures in their home. The year was 2017 that she started her account and the idea with the account from the very beginning was that she thought that maybe all her friends didn't want to see lots of pictures of their homes all the time - so that's how it started and then more and more started find her account.

When they bought the house, she started posting some renovation pictures, and especially when their son was born. It was in the middle of the pandemic and there were no parent groups or open preschool, so she started to become more and more active on Instagram and then her account grew very quickly!

“I like to mix old with new as well

as natural tones but also trying

to create one personal style

with things we build ourselves,

bought and ran things"

For Alexandra, it is important to have a home that she feels comfortable in! The family loves to spend a lot of time at home in the house. As I said, she likes to mix old and new, which creates a wonderful feeling. Then she also loves having fresh flowers at home, it does so much for the feeling in the home.

At home, they always have some upcoming interior design project going on, and recently she has become interested in remodeling their dining area. It remains to be seen if it will be the next project or if there will be a continued focus on the garden.

Many people are inspired by you, but where do you get your inspiration from?

Oh, being inspired by so many people on Instagram - it's such a great place! But I also get a lot of inspiration from Pinterest. I think it's so much fun to scroll around and look for inspiration.

Do you have any favorite products from BeslagOnline?

Right now, I feel ALL the organization solutions in our kitchen drawers - can't understand that we lived with the chaos in our drawers we had until we got home the incredible organization solutions for our kitchen drawers.